I-did collects pallets full of old company uniforms, in collaboration with KLM Airlines, the army, hospitals and various fashion warehouses. The clothing is then broken down into fibres and turned into sturdy felt. Felt is the hip fabric trend of 2018! The items are produced in social workshops
in the Netherlands. The employees are trained, and 85% of them return to the organisation after their training period. It’s a win-win situation.

“Circular” means that after use, all items go back into the chain to be recycled into new circular products.

All items:

  • Circular: can go back into the chain
  • Material: recycled fabric
  • Water-repellent: the bag is impregnated in an environmentally friendly way

Click at the following link for all WoW! sustainable labelsClick here